In addition to this streamlined design, its prolific subset of casual games appealed to the masses, such as the Brain Age series. Retrieved from " https:
While the Laser Clay Shooting System ranges had to be shut down following excessive costs, Nintendo had found a new market. Nintendo's first venture into the video gaming industry was securing rights to distribute the Magnavox Odyssey video game console in Japan in Nintendo began to produce its own hardware in , with the Color TV-Game home video game consoles. Four versions of these consoles were produced, each including variations of a single game for example, Color TV Game 6 featured six versions of Light Tennis.
A student product developer named Shigeru Miyamoto was hired by Nintendo at this time. Miyamoto went on to create, direct and produce some of Nintendo's most famous video games and become one of the most recognizable figures in the video game industry. In , Nintendo moved into the video arcade game industry with EVR Race , designed by their first game designer, Genyo Takeda ,  and several more games followed.
Nintendo had some small success with this venture, but the release of Donkey Kong in , designed by Miyamoto, changed Nintendo's fortunes dramatically. The success of the game and many licensing opportunities such as ports on the Atari , Intellivision and ColecoVision gave Nintendo a huge boost in profit and in addition, the game also introduced an early iteration of Mario , then known in Japan as Jumpman, the eventual company mascot.
These systems do not contain interchangeable cartridges and thus the hardware was tied to the game. The modern "cross" D-pad design was developed in , by Yokoi for a Donkey Kong version. Proven to be popular, the design was patented by Nintendo. In , Nintendo launched the Family Computer colloquialized as "Famicom" home video game console in Japan, alongside ports of its most popular arcade games.
The practice of bundling the system along with select games helped to make Super Mario Bros. Nintendo of America president Minoru Arakawa managed a deal to bundle the popular third-party game Tetris along with the Game Boy, and the pair launched as an instant success. In , Nintendo announced plans to release the successor to the Famicom, the Super Famicom.
Based on a bit processor , Nintendo boasted significantly superior hardware specifications of graphics, sound, and game speed over the original 8-bit Famicom. A console war between Sega and Nintendo ensued during the early s.
Featuring bit graphics , the new system was developed as a joint venture between Nintendo and North-American-based technology company Silicon Graphics. The system was announced to be released by the end of , but was subsequently delayed. Bearing prototypes and joint announcements at the Consumer Electronics Show , it was on track for a release, but was controversially cancelled.
In , Nintendo announced that it had sold one billion game cartridges worldwide,   ten percent of those being from the Mario franchise. To further their support for cartridges, Nintendo announced that Project Reality, which had now been renamed the Ultra 64, would not use a CD format as expected, but would rather use cartridges as its primary media format. Nintendo IRD general manager Genyo Takeda was impressed by video game development company Rare 's progress with real-time 3D graphics technology, using state of the art Silicon Graphics workstations.
The game was a critical success and sold over eight million copies worldwide, making it the second best-selling game in the SNES library.
Aiming to produce an affordable virtual reality console, Nintendo released the Virtual Boy in , designed by Gunpei Yokoi. The console consists of a head-mounted semi-portable system with one red-colored screen for each of the user's eyes, featuring stereoscopic graphics. Games are viewed through a binocular eyepiece and controlled using an affixed gamepad. Critics were generally disappointed with the quality of the games and the red-colored graphics, and complained of gameplay-induced headaches.
The accessory allowed users to play video games via broadcast for a set period of time. Various games were made exclusively for the platform, as well as various remakes. The console was later released in Europe and Australia in The Nintendo 64 continued what had become a Nintendo tradition of hardware design which is focused less on high performance specifications than on design innovations intended to inspire game development.
On 4 October , famed Nintendo developer Gunpei Yokoi died in a car crash. The system had improved technical specifications allowing it to run games made specifically for the system as well as games released for the Game Boy, albeit with added color.
The Game Boy Camera and Printer were also released as accessories. Nintendo saw an opportunity for the new studio to create games for the upcoming GameCube targeting an older demographic, in the same vein as Iguana Entertainment's successful Turok series for the Nintendo In , Nintendo introduced the redesigned Game Boy Advance. The same year, Nintendo also released the GameCube to lukewarm sales, and it ultimately failed to regain the market share lost by the Nintendo When Yamauchi, company president since , retired on 24 May ,   Satoru Iwata became first Nintendo president who was unrelated to the Yamauchi family through blood or marriage since its founding in In , Nintendo released the Nintendo DS , its fourth major handheld system.
The DS is a dual screened handheld featuring touch screen capabilities, which respond to either a stylus or the touch of a finger. Former Nintendo president and now chairman Hiroshi Yamauchi was translated by GameScience as explaining, "If we can increase the scope of the industry, we can re-energise the global market and lift Japan out of depression — that is Nintendo's mission.
If it succeeds, we rise to the heavens, if it fails, we sink into hell. The last system in the Game Boy line , it was also the smallest Game Boy, and the least successful. In the middle of , Nintendo opened the Nintendo World Store in New York City , which would sell Nintendo games, present a museum of Nintendo history, and host public parties such as for product launches.
The store was renovated and renamed as Nintendo New York in In the first half of , Nintendo released the Nintendo DS Lite , a version of the original Nintendo DS with lighter weight, brighter screen, and better battery life. In addition to this streamlined design, its prolific subset of casual games appealed to the masses, such as the Brain Age series. Meanwhile, New Super Mario Bros. The successful direction of the Nintendo DS had a big influence on Nintendo's next home console including the common Nintendo Wi-Fi Connection ,  which had been codenamed "Revolution" and was now renamed to " Wii ".
In the latter half of , Nintendo released the Wii as the backward-compatible successor to the GameCube. Based upon intricate Wii Remote motion controls and a balance board , the Wii inspired several new game franchises, some targeted at entirely new market segments of casual and fitness gaming.
Selling more than million worldwide, the Wii was the best selling console of the seventh generation , regaining market share lost during the tenures of the Nintendo 64 and GameCube. Monolith Soft is best known for developing role-playing games such as the Xenosaga and Baten Kaitos series.
The system features a more powerful CPU and more RAM, two cameras, one facing towards the player and one facing outwards, and had an online distribution store called DSiWare. The DSi was later released worldwide during This updated system was later released worldwide in In February , Nintendo acquired Mobiclip , a France -based research and development company specialized in highly optimized software technologies such as video compression.
It sold slower than expected,  despite being the first eighth generation console. By September , however, sales had rebounded. The 2DS is compatible with but lacks the 3DS's more expensive but cosmetic autostereoscopic 3D feature. Nintendo also released the Wii Mini , a cheaper and non-networked redesign of the Wii. The company specializes in face and voice recognition technology, with which Nintendo intends to improve the usability of future game systems.
Nintendo has also worked with this company in the past to create character recognition software for a Nintendo DS touchscreen. In January , Nintendo announced its exit from the Brazilian market after four years of distributing products in the country. Nintendo cited high import duties and lack of local manufacturing operation as reasons for leaving. On 11 July , Iwata died from a bile duct tumor at the age of Following his death, representative directors Genyo Takeda and Shigeru Miyamoto jointly led the company on an interim basis until the appointment of Tatsumi Kimishima as Iwata's successor on 16 September On 17 March , Nintendo announced a partnership with Japanese mobile developer DeNA to produce games for smart devices.
On the same day, Nintendo announced a new "dedicated games platform with a brand new concept" with the codename "NX" that would be further revealed in It was also reported that Nintendo had begun distributing software development kits SDKs for it to third-party developers, with the unnamed source further speculating that these moves suggested that the company was on track to introduce it as early as The Adventure of Link , and Dr. Mario , among others. It was released in November Additional controllers were also available.
On 20 October , Nintendo released a preview trailer about the NX, revealing the official name to be the Nintendo Switch. Kimishima stated that Nintendo would release a couple of mobile games each year from then on. In September , Nintendo announced a partnership with the Chinese gaming company Tencent to publish a global version of their commercially successful mobile game, Honor of Kings , for the Nintendo Switch.
The announcement lead some to believe that Nintendo could soon have a bigger footprint in China, a region where the Switch is not sold and is largely dominated by Tencent. Released in , Japan's highest selling first generation console is Nintendo's Color TV Game , with over three million units sold.
The console was initially released in Japan as the Family Computer abbreviated as Famicom in The best-selling gaming console of its time,  the NES helped revitalise the US video game industry following the video game crash of By the end of its production in April , Nintendo shipped over two million units. The console was initially released in Japan in as the Super Famicom , officially adopting the colloquially abbreviated name of its predecessor.
The console introduced advanced graphics and sound capabilities compared with other consoles at the time. Soon, the development of a variety of enhancement chips which were integrated onto each new game cartridge's circuit boards, progressed the SNES's competitive edge.
While even crude three-dimensional graphics had previously rarely been seen on home consoles,  the Super NES's enhancement chips suddenly enabled a new caliber of games containing increasingly sophisticated faux 3D effects as seen in 's Pilotwings and 's Super Mario Kart. The Nintendo 64 was released in , featuring 3D polygon model rendering capabilities and built-in multiplayer for up to four players.
The system's controller introduced the analog stick and later introduced the Rumble Pak , an accessory for the controller that produces force feedback with compatible games. Both are the first such features to have come to market for home console gaming and eventually became the de facto industry standard. Eventually released only in Japan in , the 64DD peripheral's commercial failure there resulted in only nine games being released and precluded further worldwide release.
The GameCube is the first Nintendo console to use optical discs as its primary storage medium. Nintendo introduced a variety of connectivity options for the GameCube. The GameCube supports connectivity to the Game Boy Advance , allowing players to access exclusive in-game features using the handheld as a second screen and controller.
The Wii was released during the holiday season of worldwide. The system features the Wii Remote controller , which can be used as a handheld pointing device and which detects movement in three dimensions. Another notable feature of the console is WiiConnect24 , which enables it to receive messages and updates over the Internet while in standby mode.
Since its release, the Wii has spawned many peripheral devices, including the Wii Balance Board and Motion Plus , and has had several hardware revisions. The Wii Family Edition variant is identical to the original model, but is designed to sit horizontally and removes the GameCube compatibility.
The Wii U , the successor to the Wii, was released during the holiday season of worldwide. Each game may be designed to use this touchscreen as supplemental to the main TV, or as the only screen for Off-TV Play.
The system supports most Wii controllers and accessories, and the more classically shaped Wii U Pro Controller. The console has various online services powered by Nintendo Network , including: As of 31 March , worldwide Wii U sales had totalled over 13 million units, with over million games and other software for it sold.
On 17 March , Nintendo announced a new "dedicated games platform with a brand new concept" with the codename "NX" that would be further revealed in It was also reported that Nintendo had begun distributing software development kits SDKs for NX to third-party developers, with the unnamed source further speculating that these moves "[suggest that] the company is on track to introduce [NX] as early as .
The first major update to its handheld line since , the Game Boy Advance features improved technical specifications similar to those of the SNES.
Although originally advertised as an alternative to the Game Boy Advance, the Nintendo DS replaced the Game Boy line after its initial release in Further expanding the Nintendo DS line, the Nintendo 3DS uses the process of autostereoscopy to produce a stereoscopic three-dimensional effect without glasses.
Subsequent price cuts and game releases helped to boost 3DS and 3DS software sales and to renew investor confidence in the company. It has a slate-like design as opposed to the hinged, clamshell design of its predecessors.
It is produced in a standard-sized model and a larger XL model; both models feature upgraded processors and additional RAM, an eye-tracking sensor to improve the stability of the autostereoscopic 3D image, colored face buttons, and near-field communication support for native use of Amiibo products.
The standard-sized model also features slightly larger screens, and support for faceplate accessories. Nintendo of America has engaged in several high-profile marketing campaigns to define and position its brand. One of its earliest and most enduring slogans was "Now you're playing with power! The Nintendo 3DS used the slogan "Take a look inside". Nintendo's internal research and development operations are divided into three main divisions: Silver Nobleman and Clarine: The two are also joined by Roy: Young Lion for Summoning Focus: The Classics event is now live in Super Smash Bros.
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